AI visibility
Find out if AI recommends your brand
See what ChatGPT, Gemini and Google AI tell people about you, and where to show up next.
People are asking AI what to buy
Your next customer may never type your name into a search bar. They might just ask, "What's the best tool for this?"
If AI leaves you out, you won't get a notification. The buyer just moves on.
The good news is you can see it, and once you see it, you can work on it.
What AI visibility means
AI visibility is how your brand shows up when people ask AI for answers. Does it bring you up? Does it suggest you? Does it get the details right?
You'll also hear people call this answer engine optimization or generative engine optimization. The name matters less than the question: when someone asks, are you in the answer?
See if ChatGPT, Gemini and Google AI mention you
Asking each engine yourself gets old fast. Parola checks all three and shows you the results in one view:
ChatGPT
Gemini
Google AI
Your AI answers sit in the same workspace as your social mentions, so you can see what people say and what AI says side by side.
Every plan includes AI visibility checks: 25 a day on Spark, 75 on Beam and 150 on Beacon.
The difference between a mention and a recommendation
A mention means AI named you. A recommendation means AI suggested you.
Those aren't the same thing. "Here are some tools in this category" is a mention. "For a team like yours, I'd go with this one" is a recommendation.
The first keeps you in the room. The second is the one that gets you customers. Parola shows you both, so you know which one you're getting.
The quoted lines are illustrative wording, not real AI answers.
See how you compare to competitors
Being left out stings more when a competitor gets named instead.
AI share of voice shows how often AI answers mention you versus the brands you track. It sits next to your human share of voice, so you get the whole picture in one place.
Use Citation queue to choose where to show up
AI answers come from somewhere. Citation queue shows you the sites AI cites, ranked as a target list and tagged as own, competitor, community or third party.
Now you have a list of real places to work through, instead of a vague goal to "show up in AI."
FAQ
How do I get mentioned by ChatGPT?
Nobody can promise you that, and you should be careful of anyone who does. Start by seeing where you stand. Parola shows whether ChatGPT and the other engines mention or recommend you. Then use Citation queue as your target list of the sites AI cites, and work on showing up there.
Does AI visibility replace social listening?
No. They answer different questions. Social listening shows what people say. AI visibility shows what AI says. You get both on every plan.
How many checks do I get?
25 AI visibility checks a day on Spark, 75 on Beam, 150 on Beacon, and a custom number on Lighthouse.
What if AI gets something wrong about me?
Brand Shield flags AI answers that get you wrong, like a link that isn't yours or contact details you don't list.