For startups and founders
You don't need a big team to know what's being said
You're already doing five jobs. Parola takes the watching off your plate, so you can spend your time talking to people.
No listening department? No problem.
You don't have time to search your name on six platforms every morning. You're also the person who most needs to know what's being said.
Parola keeps watch and tells you where to start.
One short read every morning
The Daily Brief gives you what people said in one short read. Have your coffee, know what's going on, and get back to building.
A heads up when it counts
Most days, nothing's on fire. On the day something is, you'll want to know right away.
Spike Alerts reach you in Slack and email when mentions jump or negative talk rises. That could be a problem you need to fix, or a post about you that's taking off. Either way, you can show up while it still counts.
Leads worth replying to
Early on, every conversation matters. And people are out there right now asking for what you sell.
Opportunity Sniper finds people looking for software in your category and people fed up with their current tool. It scores how likely each one is to buy, then brings the thread to Reply Desk so you can answer in your own words.
You reply. You hit send. That's how you stay a person and not a bot.
See if AI knows you exist
When someone asks ChatGPT what to use, are you in the answer? Parola checks ChatGPT, Gemini and Google AI, so you know where you stand.
Then Citation queue shows you the sites AI cites. When you're small, a short list of places to show up is worth a lot.
Start with Spark
Spark is $49 a month. You get 5,000 mentions, 1 brand, 5 keywords, 2 seats, 25 AI checks a day and 300 drafts a month.
It includes the Daily Brief, Spike Alerts, Brand Shield and Opportunity Sniper. When you grow, Beam is there at $149.